New York Daily News launches "Desi News" section

By Claire • NewsCred Blog • Mar 23, 2012

Long known for covering the largest city in the United States, the New York Daily News will now be covering the world's largest democracy -- India -- as well. The new site, called "Desi News," was created in response to growing demand for news about Indian politics, sports, entertainment, politics and business, said Steve Lynas, senior vice president of Daily News Digital, in a press statementWednesday:

"The New York metropolitan area has seen a growing interest in news - from an American perspective - about India, Bangladesh and the surrounding Pan-Asian areas as that community thrives throughout New York and New Jersey, as well as across the country."

The section, which aims to serve the South Asian community in the tri-state area, is a collaboration between the Daily News and NewsCred. True to NewsCred's offerings, the site features premier journalism from sources like the Associated Press, Reuters, IANS, AFP and The Daily Telegraph. As a result, Desi News will offer unparalleled access to thousands of reporters and bloggers covering Southeast Asia news around the world.

The Desi News site is not the first attempt by a major American newspaper to focus on issues affecting the Indian community. In September of last year, the New York Times launched "India Ink," a blog based on the contributions of 24 writers in Southeast Asia and the United States.

As the Times of India, reported Thursday, the Indian American population in the United States is now 3.2 million, making it the third largest Asian constituency in the United States.


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