By Lyndsey • NewsCred Blog • Jun 14, 2013
Lyndsey Wheeler, NewsCred Staff -
From boosting your brand to fueling the social web, content is a powerful tool. As a marketer, you already know content is critical to creating successful campaigns and building your business. Now it’s time to prove it.
We created a list of 50 of the most important content marketing statistics on the web that will help you prove the value of content and keep you accountable. Addressing seven overarching industry claims, the following 50 content marketing statistics provide hard proof that content marketing is imperative to the success of all businesses.
Read on for the 50 best content marketing stats or watch our Slideshare:
The Claim: Content marketing is taking over the marketing industry
The Claim: Blogging creates more traffic and more leads
The Claim: Content fuels our social web
The Claim: Content increases engagement and brand loyalty
The Claim: Visual content captures consumers
The Claim: Content marketing generates leads
The Claim: Investing in content marketing is critical to building your business