First Column - Featured
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As the content marketing specialist for USB Memory Direct, it’s my responsibility to improve our brand identity, discover new niche audiences,...
Content Marketing
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Let’s face it, some of your content sucks. It’s boring, it’s frivolous, and it just sits there flat on the page collecting dust. You built it because someone told you that “content is king” and you...
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With so many social channels, it is difficult to keep up with them all. So, you’ve done your due diligence where necessary: scheduling tweets a few times a day, posting something witty on Facebook and...
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One of the many benefits of publishing content is search engine rankings through improved SEO. First and foremost, content gives the search engines something to rank. And if you have the right...
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Whether you are aiming to scale a summit, traverse a challenging trail on a mountain bike or rediscover the glory of an ancient civilization, you have to keep the end in mind. I have done...
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A larger picture is emerging about an online advertising scam that is reportedly soaking major brands like McDonald’s and Disney for $6 million a month. The scam, which has rattled publishers...
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We are awash in content. It is actually a problem now. As audiences have become more vocal about what they need, brands and businesses have become more active in providing them that...
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Tuesday May 21, 2013 If you’re a digital marketer, you’re well aware that your trade is rapidly evolving. Technology is moving at a million miles per hour, and if you’re...
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Tuesday May 21, 2013 Recently, we took a look at the somewhatsurprising social sites that millennial teens are favoring. If you haven’t checked that out, be sure you...
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Monday May 20, 2013 Tumblr is wasting no time in ramping up the amount of advertising it serves now that its $1.1 billion acquisition by Yahoo has been announced.Tumblr...
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Tuesday May 21, 2013 Over the last several months, we have been looking at how content marketing usage varies across vertical markets, geographies, and company sizes,...
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Monday May 20, 2013 Pinterest plans to announce a new type of pin on Sunday that will highlight a large number of major U.S. retail brands, marking the company’s “first...
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.@cochranism dude we need to get a @newscred and DFM running team started!
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